SAIC MAXUS Debuts at the Paris Motor Show, Bolstering the European Market with Localized Products and Channels

Continuing the momentum of the Hannover International Motor Show in Germany, global industry attention once again focuses on Paris, a bellwether of Europe's automotive industry. As the No. 1 Chinese brand in light commercial vehicle exports to Europe, SAIC MAXUS landed at the 2026 Paris International Motor Show with multiple models and technological achievements spanning vans, pickups, autonomous driving, and more; several of the exhibited models made their debut in France. Its products cover diesel, battery electric, and other diversified powertrains, address diverse commercial scenarios, focus on TCO (total cost of ownership) optimization, and collectively demonstrate the brand's robust product strength for the European market and complete solutions for all commercial scenarios.

SAIC MAXUS booth at the Paris Motor Show

The Paris Motor Show is one of the oldest international motor shows in the world and one of the world's five major motor shows. It is both a core bellwether of Europe's automotive industry and a key showcase window for Chinese automakers to expand in the European market. On this world-class stage, SAIC MAXUS exhibited the new T60 equipped with a 2.0L diesel engine, the facelifted eDELIVER5 favored by international logistics giants, the DELIVER7 equipped with a 9AT transmission, the 2027 eTERRON9 flagship electric four-wheel-drive pickup with 3.5-ton towing capability, and the L4 RoboVAN autonomous driving logistics vehicle that has already achieved real commercial deployment, fully presenting the results the brand has accumulated from deepening its presence in the European market and its full value chain localization capabilities.

New T60, 2027 eTERRON9

eDELIVER5, L4 RoboVAN autonomous driving logistics vehicle

Localized operations are an important foundation for SAIC MAXUS to expand in the European market. In France, its core market, SAIC MAXUS's light commercial vehicle registrations increased by 13.5% year-on-year from January to September this year. The brand continues to expand its local dealer network, partnering with the renowned French rugby club Stade Français Paris and inviting the club to visit its motor show booth for on-site exchanges, thereby bringing it closer to local users. At the same time, relying on three planned European hubs—the Frankfurt technical support center, the UK training center, and the Poland parts logistics center—SAIC MAXUS connects the entire chain of R&D, training, and spare parts supply. Combined with the German direct-sales system established at the Hannover Motor Show, it continues to solidify its local service capabilities in Europe.

In addition to a complete localization system, safety and quality constitute its core competitiveness for going global. SAIC MAXUS is the only Chinese commercial vehicle company whose entire lineup has received five-star safety ratings, holding three globally authoritative five-star certifications: C-NCAP, Euro NCAP, and ANCAP. Its solid product strength has been verified by the market, securing batch orders from leading companies such as DHL, DPD, postal services in multiple countries, and Tesco in the UK; multiple products have successively won overseas industry awards in the UK, Spain, and other countries; it ranks first among Chinese brands in sales in Greece and Poland, and has entered the first tier of NEW ENERGY commercial vehicles in Norway.

MAXUS products overseas

With the dual empowerment of localization capabilities and product strength, SAIC MAXUS firmly ranks first in China's light commercial vehicle exports to Europe. To date, approximately 100,000 units have been put into commercial operation across Europe. In 2025, annual deliveries exceeded 24,000 units, and the eDELIVER electric family has built the most complete electric light van product matrix in Europe by category.

Standing on the international stage of the Paris Motor Show, SAIC MAXUS is working in concert across products, channels, and localization, deeply integrating into Europe's industrial ecosystem, steadily expanding its global business footprint, and demonstrating the confidence and responsibility of Chinese commercial vehicles in their global development.